MBA Project & Project Methodology


The primary aim of the MBA project is to clearly demonstrate ability in the utilization of knowledge gained during the course for the identification of real managerial problems/issues, and the appropriate selection and application of methods for a critical analysis of these problems/issues. Additionally, it should create deep learning in the area(s) of management chosen by the student. A variety of options are available regarding both subject and method of exploration, for example undertaking an applied managerial project, investigative hypothesis testing, and investigative theory deducing or action research. The MBA project is specifically aimed at developing an understanding of the approaches available to undertake the MBA project and to better equip students to decide on their approach to the task.