Applied Strategic Management


Most important decisions are made in the face of uncertainty about the future. This course presents the Intuitive Logics scenario method and gives students practical experience in applying this method to understand and analyse the contextual environment. Developing the skills of scenario thinking is a strong underpinning practical part of the class. The class introduces ways of making decisions under uncertainty about the future business environment and evaluates and provides practical experience in scenario thinking as a team-based method. The scenarios built in the class will be those for the future development of a focal country and the nominal client will be the World Bank and its interest in supporting the attainment of the Sustainable Development Goals in the focal country.

Learning outcomes

a. subject specific knowledge and skills

1. Identify the key principles of scenario methods, specifically the Intuitive Logics method
2. Develop practical skills in the application of the Intuitive Logics scenario method
3. Appraise the domain of application of scenario methods
4. Develop a critical understanding of scenario methods
5. Review the process of anticipating the future in organisations

b. cognitive abilities and non-subject specific skills

1. To develop group-working skills
2. To understand the key theoretical underpinning of scenario methods
3. To reflect upon and appreciate the domain of applicability of scenario methods
4. To develop practical competence in the application of the Intuitive Logics scenario method