Name: Dr. Ali Jafari
Title/Position: Senior Lecturer - MSc Marketing

Faculty Bio

Dr Jafari is Director of MSc International Marketing Programme and member of Research Management Group in the Department of Marketing. He is also member of Strathclyde Business School's International Committee. He joined the University of Strathclyde in September 2008 after completing his PhD. Before joining academia, he held international marketing positions in the Iranian automotive industries for several years. He is a Chartered Fellow of the Chartered Institute of Marketing (FCIM) and sits on the editorial review board of Consumption, Markets & Culture and senior editorial advisory board of Journal of Islamic Marketing. He also sits on the editorial board of Journal of Marketing Management, Marketing Theory, Iranian Journal of Management Studies, Tourism Planning and Development, International Journal of Islamic Marketing and Branding and several other academic journals. Dr Jafari has served Marketing Theory as guest co-editor of two special issues: "Non-western contexts: The invisible half " (2012) and "Islamic Encounters in Consumption and Marketing" (2013) and a special commentary section on "Ethnicity and Wellbeing in Marketing and Consumer Research" (2015). As invited (keynote) speaker he has delivered talks in different academic and professional events in the UAE, UK, Malaysia, Turkey, and Iran. He has co-edited 'Islam, Marketing and Consumption: Critical Perspectives on the Intersections' (Routledge, 2016) (with Ö. Sandıkcı) and the four-volume set of 'New Directions in Consumer Research' (Sage, 2015) (with P. Hewer and K. Hamilton). He has received Consumer Culture Theory Conference's 2016 Best Special Session Award (with Ö. Sandıkcı), Emerald's 2015 Citations of Excellence Award for his single-authored journal article "Islamic Marketing: insights from a critical perspective" and Consumption, Markets & Culture's 2014 Honourable Mention Award for his co-authored (with C. Goulding) journal article "Globalization, Reflexivity and the Project of the Self: A Virtual Intercultural Learning Process". Dr Jafari also received a prestigious Visiting Associate Professor Research Fellowship from The Scientific & Technological Research Council Of Turkey (TUBITAK) in 2016.


Professor Course Number Course Name Instructor Room Number Days Time Credits Prerequisites
Dr. Ali Jafari MT002 Consumer Behaviour N/A N/A N/A 10.0